About Us

Like all good things, JOIE was founded on a whim - by two friends, over tacos. Melissa and Brit are both right brain creatives, continually dreaming up new things  - and this is the latest thing. 

Named after the French word for joy, JOIE is a thoughtfully curated kids' toy shop that aims to inspire creativity and wonder. We focus on non-toxic sensory and learning items, in pairings that make for easy gift giving.

So welcome to our little shop, where we hope you find a whole lot of happiness.

CONTACT: shoppejoie@gmail.com